Launch Your Own Men's Personal Care Grooming Line
Looking to create a men’s grooming line?
Discover expert men’s personal care manufacturing services including: formulation services, white label, private label and contract co packing.
Why Men’s Personal Care Manufacturing Is Booming in 2025
According to Mordor Intelligence, the global men’s personal care market is valued at USD 47.06 billion in 2025, and is projected to grow to USD 64.14 billion by 2030, at a compound annual growth rate (CAGR) of 6.39%.
Source: Mordor Intelligence – Men’s Personal Care Market Report
For startups, influencers, wellness brands, and retailers, launching a dedicated men’s line is no longer optional — it’s a major opportunity.
At AURA, we specialize in men’s personal care manufacturing for companies ready to enter (or expand in) this fast-moving market.
Who We Can Work With
We can manufacture private label and custom men’s products for:
✅ DTC and eCommerce brands
✅ Retail chains and salons
✅ Grooming & lifestyle influencers
✅ Subscription box services
✅ Corporate wellness brands
Whether you're creating your first product or scaling an existing line, our team is built to support formulation to fulfillment.
What Is Men’s Personal Care Manufacturing?
Men’s personal care manufacturing is the process of developing, formulating, producing, packaging, and labeling grooming products tailored specifically for male consumers.
We can help your brand create high-performance skin care and hair care.
Popular Men’s Products We Can Manufacture:
- Men’s face wash and cleansers
- Beard oils, balms, and conditioners
- Anti-aging and under-eye creams
- Body washes and scrubs
- Post-shave treatments and moisturizers
- Natural deodorants for men
- Men’s hair styling products
- Moisturizers and serums
Custom Formulation or Private Label — You Choose
Whether you want a ready-to-go private label solution or a custom formula built from scratch, we’ve got you covered.
Custom Formulation
- Work with expert chemists to create your next product.
- Tailor ingredients to your brand’s values (natural, vegan, etc.)
- Full control over texture, scent, color, and performance
Private Label Men’s Products
- Choose from proven, commercial, market-ready formulations
- Add your branding, choose your packaging, and go to market faster
- Ideal for companies looking to test the market or scale quickly
Packaging, Design & Fulfillment
We go beyond formulation — offering turnkey services including:
- Custom packaging design & sourcing
- Labeling
- Low MOQs for startups
- Scalable production for growing brands
Why Brands Are Launching Men’s Grooming Lines
1.
💡
Underserved Market
Most personal care shelves are still dominated by women’s products — but men are actively looking for tailored solutions.
2. 💰 Strong Margins & Loyalty
Men stick with what works. Once they love a product, they typically reorder — leading to high customer retention*.
3. 📦 Perfect for Subscriptions & Bundles
From beard kits to skincare regimens, men’s products are ideal for subscription boxes and curated routines.
4. 🌱 Demand for Clean, Natural Products
Clean ingredients, ethical sourcing, and minimalist packaging resonate with modern male consumers.
Why Work With Us?
Custom Formulation Services: Experienced chemists specializing in skin care and hair care.
Startup-Friendly: Low minimums, fast turnaround*
Scalable Manufacturing: Small batch to scale up production services*
Natural & Performance-Based Options: We help your brand stand out
Frequently Asked Questions
Q: How do I start a men’s grooming line?
A: Start by defining your target audience, product types (skincare, beard care, etc.), and brand values. Then partner with a trusted manufacturer like us to guide you through formulation, packaging, and launch.
Q: What’s the minimum order quantity (MOQ)?
A: We offer low MOQs to help startups and small businesses launch affordably*. Contact us for specific quantities.
Q: Can you manufacture for international markets*?
A: Absolutely, let us know where you are looking to distribute your products.
Let’s Build Your Men’s Personal Care Brand — Together
Whether you're creating a single hero product or an entire grooming system, we’re here to help you every step of the way.
Contact us today to launch your Men's Personal Care Brand
🔬 Formulation
📦 Packaging
🚀 Launch Support
